Samos 2021

Samos 2021

Communication / Identity Design, Logo / Printed and Digital Candidacy's Proposal Design / Web Design and Development / Event Design / TVC spot

Samos, the island at the confines of Europe, with a History of more than 6.000 years, today is rising over her ancient past to claim her repositioning in the History of European civilization through the institution of European Capital of Culture 2021.

It's a goal that can rally, unite, institutions and citizens, permanent residents and expatriates, in a joint effort. Samos has the historical background, cultural asset, human resources. An important opportunity to showcase in Europe and in the whole world, everything that makes Samos unique!

The institution of the Cultural Capital aims not only to cultural promotion and upgrading of a city, but also allows it to redesign its identity and to be repositioned in the global tourist map. Many of the cities that previously participated in the competition, although until then they had a weak brand, they drastically renewed their image, redefined as tourist destinations and revitalized their local economy. The team of impressme - your brand grand is proud of its participation in this special effort!

We cooperated with the Organizational Committee Bid of Municipality of Samos Island, created the identity of the candidacy and applied it in communication needs and promotional materials (POP). We designed the specific proposal brochure for the European Capital of Culture Committee and developed the website www.samos2021.eu , which is on "air" since December 1st, 2015.
On December 8th, in cooperation with the organizational Committee of the Municipal and the B & M Theocharakis Foundation for Fine Arts and Music, the event of the first public presentation of the proposal by the mayor and the representatives of support was successfully implemented. impressme designed printed, digital and promotional materials, co-created a video about Samos and its candidacy, and also had the main custody of the coordination of the presentation.